Sunday, 14 August 2011

Shao-Yen Chen - One to Watch Award

Shao Yen
Goddess Collection - Autumn Winter 2011/12
Image by ReDesign for Life

I am so excited to read that Shao-Yen Chen has received a Ones to Watch award from the Vauxhall Fashion Scout.  The 'Goddess' collection certainly caught my eye when it was presented at London Fashion Week in February.  A wonderfully innovative use of textures, embellishment and colour brought together in delicately sculptured silhouettes.  The designer has created a trademark for experimentation with textiles and silhouette, explaining it is "a way of reinventing traditional crafts with new materials and forms."

The One's to Watch award was set-up to support and help emerging, innovative designers to build sustainable businesses.  As part of the award, Shao-Yen's SS12 collection will be shown on the Fashion Scout catwalk during London Fashion Week in September.

Inspirations for the new collection have been taken from 80's and 90's street-wear with tribal, punk and bondage elements.  I can't wait to see it.  Especially when Shao-Yen's design philosophy is "be open to everything"


Shao Yen
Goddess Collection - Autumn Winter 2011/12
Image by ReDesign for Life

Shao Yen
Goddess Collection - Autumn Winter 2011/12
Image by ReDesign for Life